I can’t begin to tell you how amazing Sammy is. Words can’t describe the impact you have had on my business (on me personally).

Before I met Sammy, my business was at a standstill. The numbers seemed fine – 31% growth in 12 months, 87% client return rate, steady product sales – but I never had any money. I had staff with downtime, and I couldn’t fill the spots. I also knew it was marketing I needed help with, not teaching my staff to sell or rebook as other coaches had told me.

Then I found Sammy. From day one, she took the time to understand my business and its specific challenges. One breakthrough was realizing we needed our own identity within the franchise. We weren’t just another salon in the chain – we had our own voice and personality.

One day I messaged Sammy, and I said I think I’m done. I’m going to sell or close, how is it possible I’m bringing in this much a month but have nothing left at the end of the month? Where is it?

The next day we were in a Zoom meeting crunching numbers to find out my services were not profitable. I had been so focused on my breakeven, embarrassing I know, but that’s what I was constantly told: you need to get to this number. I’m kicking myself that I had never clicked on. We don’t know what we don’t know.

After all the calculations, we realised I was not profitable on a lot of the services. I had more services that were in a negative than I would like to admit. Sammy then helped me price my services to be profitable, showed me my breakeven, and using her profitable pricing calculator, price. I was blown away with what my future takings might (will) look like.

Sammy is the best!!! Without her, I don’t know where we’d be today. If you’re feeling lost in your business, reach out to Sammy.

Before working with Sammy I had just moved from a home based salon to a room inside hairdresser- the location was definitely better but I was struggling to meet new faces and build my clientele. Being a sole trader in this industry can be very lonely and bad days often feel 100x worse because all of the pressure is on you. Whenever I needed, Sammy was always there to pick me back up and focus on the all of the amazing growth we have achieved together in my business since working together.

Sammy helped me grow my knowledge on social media marketing and how important it is to engage with my ideal clientele to gain new clients- this strategy felt like pure magic once the results starting coming in. Since working with Sammy I have welcomed 74 (yes that’s right!!) new clients through my door! I have grown my instagram following by 210 ideal clients! Which continues to grow daily!

Before working with Sammy my weekly income on average was $800-$1200, now my weekly average is $2000+ !!

What I love and appreciate most about Sammy is how easy going and truly genuine she is! I was so nervous for our first zoom call, but as soon as we started talking although we hadn’t met before I felt instantly relaxed and I knew from that first call that Sammy was the perfect coach for me! She explained everything professionally but very easy to understand and helped set realistic goals within my business that have had amazing outcomes!

I am resigning up with Sammy and continuing this journey as we achieved so much in 12 weeks, just thinking of what we can achieve together in 6 months excites me!

I am so proud of myself and I only have Sammy to thank for the success of my business! Take the chance, you will never regret it!

What immediately caught my attention was her bold stance on revolutionizing the beauty industry and her passionate commitment to raising the bar for everyone. I resonated with her values instantly, knowing that she was the perfect person to elevate my business to new heights.

I made the choice to dive into her exclusive Fully Booked Formula, and the results have been nothing short of extraordinary in such a brief period. Additionally, her personalized one-on-one sessions have been massive in helping me establish financial goals for my business and determine the true cost of delivering high quality services and experiences to my clientele.

Sammy’s down-to-earth approach, authentic demeanor, and expertise as a beauty business coach have left me in awe. I wholeheartedly recommend her to anyone seeking practical guidance and tangible results within their small business.

Thank you, Sammy – Im looking forward to working with you more in the future.

Sammy is my new queen and saviour! I have been in the beauty industry for over 30 years and thought I knew enough to build a new business on my own. I couldn’t be more wrong. I found Sammy on Instagram and followed her for only a few days before signing up for her Fully Booked Formula training course. This course changed my business within 2 weeks and continues to do so. Sammy’s knowledge, professionalism and expertise is next level. She has not only helped me immensely in the business building process but changed my mindset on a personal level also. You will learn more than just how to get new clients – mindset work, profitability, branding …. Her knowledge is endless! I am often asking myself, “What would Sammy do?” and the best thing is I can always message her. She always has the time and the right answer to help you. Sammy I cannot thank you enough x x

I first signed up with Sammy back in 2022 because I was stuck in the new business phase and didn’t know how to grow my business.

When I tell you she changed my life, I truly mean it! I went from 4 maybe 5 bookings a week to 15-20+. My business is growing at a healthy speed and I can’t thank Sammy enough for the help and input she has had to help me get to this point.

I still pop up every now and then for some refresh training with her and it’s worth it every time! Thank you again 💗

I found Sammy‘s coaching in-depth and easy to implement into my business structure.

Before finding Sammy I was stressed, lost, confused and didn’t know where to start on my marketing, engagement and finances. I would lose hours, days, weeks and sometimes months trying to figure out how to market, engage or do my finances.

After having a video call with Sammy I knew instantly that she is the business coach for me. I’ve completed multiple courses with Sammy and now have a great understanding of my business plan and what I need to do. I am up-to-date and on top of my marketing and finances which now only takes me minutes to complete.

I couldn’t be more proud of myself and Sammy for her dedication to helping me achieve my business goals and where I am today. Sammy’s business strategies are one of a kind and work absolute miracles!

If you are lost or struggling with your Business and have been thinking about a Business coach Sammy Kennedy is the lady for you! I highly recommend you jump on board, you will not be disappointed.

Thank you Sammy for all that you have done for me and my business 💞

When it comes to finding a beauty salon business coach who truly stands out, Sammy is in a league of her own. Her attention to detail and profound knowledge of the industry makes her an INVALUABLE ASSET to anyone working with her. Sammy’s advice is not only insightful but delivered with such CONFIDENCE that it instantly reassures you that you’ve made the right decision entrusting her with your business needs.

What sets Sammy apart is how APPROACHABLE she is. No matter the query, she always has time for you, ensuring that no question is too small or trivial. Her ability to make everyone FEEL VALUED is a testament to her professionalism and kindness. This nurturing approach has helped foster a community of robust business owners, among whom I’ve also formed some incredible friendships.

I not only TRUST Sammy with guiding my business but also RECOMMEND her to my team. If you’re seeking someone who will go the extra mile to ensure your business not only succeeds but crushes it, getting to know Sammy is a must. Her commitment and expertise are unparalleled, and I couldn’t recommend her more highly!

THANK YOU. Sammy for looking after myself and my business! Looking forward to many more years ahead with your guidance.

When I first met Sammy she was actually a client of mine, after her first appointment I was shocked and in awe, of how much information and expertise sammy had within the beauty industry. I knew to myself that I needed Sammy to help me within my business, to take my business to the next level… and she did not disappoint!!!

Sammy is the most knowledgeable, professional, approachable and driven person I have ever met. She is truely one of a kind and an absolute asset to have. Not only as a friend but as a business coach. I often think to myself “what would I do without her?!”

I highly recommend Sammy to any beauty professional looking to elevate their business. Sammys expertise are unmatched, and I am incredibly grateful that I found her.

Thankyou so much Sammy for all your help and support, both within myself and my business! I look forward to continuing to work with you & seeing what’s next!